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Joe Talks Money

Personal finance insights that honor your values. Let’s balance ambition and impact, making money meaningful in a complex world. Posts by Joe Conklin Shure, CFP®

Joe Conklin Shure, CFP® Joe Conklin Shure, CFP®

What We Really Need Instead of “Literacy”

If the goal is financial well-being, teaching people about ETFs isn’t enough. We need systems, policies, and support that actually make financial success possible—and that starts with organizing, not worksheets.

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Joe Conklin Shure, CFP® Joe Conklin Shure, CFP®

Financial Literacy Won’t Save You

Financial literacy is a good thing. But when it’s used as a substitute for real change—or to shift blame onto people who are struggling—it becomes something more toxic. Here’s why knowing more isn’t always the answer.

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Joe Conklin Shure, CFP® Joe Conklin Shure, CFP®

When “Learn More” Is Just Gaslighting

If you’re living paycheck to paycheck, being told to study amortization schedules isn’t helpful—it’s insulting. Let’s talk about why this “just be smarter” advice misses the point entirely.

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